- Ram first launched its “Built to Serve” line of half-ton trucks to commemorate branches of the U.S. Armed Forces.
- Now, there’s a new limited-edition model mean to honor first responders: the Built to Serve Emergency Medical Service (EMS) edition.
- Each Built to Serve ETS gets unique exterior and interior cues and will be available in two exterior paint colors — Hydro Blue (shown here) or Bright White.
- 2023 Ram 1500 Built to Serve EMS models go on sale later this fall, with an MSRP of $56,810.
Stellanis is well known for its special edition models, and the 2023 Ram 1500 extends that tradition with another offering from the “Built to Serve” lineup.
Ram kicked off the “Built to Serve” line two years ago with five trucks commemorating branches of the U.S. Armed Forces. This limited-run truck, called the Built to Serve Emergency Medical Services (EMS), offers a nod to EMS workers for the services they provide to their communities.
What’s special about the Ram 1500 Built to Serve EMS edition?
The Built to Serve models aren’t distinct trims in themselves. Instead, you can spec it as a package on Big Horn or Lone Star Crew Cab models, with either the 3.6-liter Pentastar V-6 or the 5.7-liter Hemi V-8 (with or without eTorque). On the performance front, these trucks are the same as their standard counterparts.
However, changes include special paint colors, decals and badging, as well as packaged content from the 4×4 Off-Road Group. The EMS edition trucks are available in either Hydro Blue, shown in the photos here, or Bright White. You get a “Built to Serve” badge on the instrument panel, as well as Black Onyx Chrome interior trim with bolstered cloth and vinyl sport seats. All-weather floor mats come as part of the package, while a lockable center console storage compartment is optional.
Since you get the 4×4 Off-Road Group, the Ram 1500 Built to Serve EMS model brings in several off-road upgrades over your standard Big Horn/Lone Star 4×4. You get all-terrain tires, for a start, as well as an electronic-locking rear axle. Off-road-calibrated shocks, tow hooks, a host of underbody skid plates and hill descent control also come as part of this limited-run truck’s kit.
All-in, the 2023 Ram 1500 Built to Serve EMS truck carries an MSRP of $56,810. If you’re a frontline EMS responder and interested in buying one, it will be available in the fourth quarter.