- The 2024 Ford Ranger Build & Price page is now live, allowing you to configure your preferred truck from an XL to the potent (and pricey) Raptor.
- MSRPs start at $34,160 for the base XL, rising to $56,960 for the Ranger Raptor.
- Unlike the old Ranger, the shorter SuperCab is no longer an option.
- The new XL includes the STX appearance package and brings more standard technology as part of its $5,265 price jump over the outgoing base truck.
- Per Ford Authority, production at the Michigan Assembly plant should kick off around August 7.
You can now price out your ideal 2024 Ford Ranger: Here are your options!
Two weeks after its initial debut, U.S. order banks are open and the configurator is now live for the new Ranger. The updated truck uses the same trim walk as before, breaking out the equipment set into XL, XLT and Lariat trims. Beyond that, there’s also now the option for the hotly anticipated Ranger Raptor, packing a 405-horsepower, 3.0-liter EcoBoost V6 with 430 lb-ft of torque.
Now that we can go through the build and price page, let’s take a look at the most and least expensive options on the menu (don’t worry, I’ll cover the mid-range options here as well). The Tremor package, sadly, is not one of the features of the 2024 Ford Ranger so far. However, I suspect Ford will eventually re-introduce the model down the line, but nothing is confirmed on that just yet.
Quick note on the 2.7-liter engine: When Ford originally announced the 2024 Ranger, it said the mid-range 2.7-liter EcoBoost V6 would not be available until later this fall. So, that engine option is not currently available on the configurator as of May 2023.
Now that the order banks are open, we’re in line for the beginning of Ford’s production run at the Michigan Assembly plant in Wayne, Michigan. According to a Ford Authority report, production is set to begin on August 7.
2024 Ford Ranger pricing – the condensed version:
|Trim||Starting MSRP||Change from 2023|
Starting from the bottom: the new Ranger XL (Starts at $34,160)
As before, the standard engine on the 2024 Ford Ranger across all non-Raptor trim levels is a 2.3-liter EcoBoost inline-four. The familiar four-pot retains its 270 horsepower, 310 lb-ft output, and you can spec the truck in either 4×2 or part-time 4×4 configurations. The long-wheelbase SuperCrew is now your only option across the entire range, though the 2024 Ranger XL does come standard with the STX appearance package. That means you get aluminum wheels no matter what (no more steelies, if you were a fan of that look), as well as LED reflector headlights, halogen fog lamps and a dampened tailgate.
While the starting price is $5,265 higher than the old Ranger XL, you do get new standard equipment that may suit your needs to where you opt for this model rather than the more expensive XLT. The base truck gets an 8-inch digital instrument cluster as well as a 10-inch center screen running Ford’s latest Sync 4A infotainment system.
The 2024 Ranger XL also gets six standard tie-downs, automatic high-beams, a perimeter anti-theft alarm and remote keyless entry (but not keyless ignition). Six of the seven available paint colors on the XL model are no-cost options, while Hot Pepper Red Metallic Tinted Clearcoat will still cost you an extra $495.
As you’d expect, the rest of the options list for the XL is fairly short.
There’s no longer a separate equipment group (so what comes standard is what you get). Upgrading to a 4×4 model will cost you an additional $3,645 and you can still spec an electronic locking rear differential for another $420 to either the 4×2 or 4×4. The Trailer Tow package, offering a 4-pin/7-pin wiring harness and Class IV receiver hitch is a $495 option. Tonneau covers, running boards, an engine block heater, wheel locks, keyless-entry keypad and a bedliner are all still there as standalone options, among a few other minor upgrades.
The Mid-Ranger: XLT (Starts at $37,100)
Taking a step up the trim ladder mainly adds convenience features to the mix, as well as a new $995 color: Azure Gray Metallic Tri-Coat. This time around, you get standard LED fog lights rather than halogens, as well as LED bed lighting, power-folding side mirrors, a leather-wrapped shifter and a wireless smartphone charging pad. You also get a 400-watt inverter with two 120V AC power outlets (one in the cab and one in the bed).
The XLT gets the Sport Appearance Package as standard fare, giving you a different set of 17-inch aluminum wheels. Instead of black, the grille gets a gray-painted center bar and surround which extends through the rest of the front fascia and to the rear bumper and the wheel-lip molding. Reverse Park Aid, Reverse Brake Assist and remote start all come standard on the XLT, though you still don’t get keyless ignition — that feature only comes standard with the Lariat and the Raptor.
Unlike the XL, you can spec up the mid-range XLT through a few different packages.
The $945 XLT High group adds in the 12-inch center screen that comes standard on the two remaining high-end trims. You also get a 10-way power adjustable driver’s seat and an 8-way adjustable passenger seat (both heated), a power-sliding rear window and dual-zone automatic climate control.
The $1,560 Technology Package adds in adaptive cruise control, front parking sensors, a 360-degree camera, an enhanced Active Park Assist system and built-in navigation. An $825 Advanced Towing Package is also available for the XLT, adding in the wiring harness and hitch as well as an integrated trailer brake controller and Ford’s Pro Trailer Backup Assist system. While it costs $2,385 to spec those packages individually, Ford cuts you an $80 discount if you combine the two with your order.
For the off-road inclined, the $1,295 FX4 package is available on 4×4 models. At the moment, there doesn’t appear to be an FX2 option like you could get on the outgoing truck, but that may change at some point moving forward. If you don’t like the Sport Appearance Package, you can get the Chrome Appearance Package instead. While the package itself is listed as a no-cost option, it will require you to spec the integrated box side step for another $215.
Apart from similar standalone options to the XL, one other main difference with the XLT is the cost to upgrade from 4×2 to 4×4. It’s slightly cheaper to do it here, costing you $3,485 on the mid-range truck.
The “Top Tier” Ranger: Lariat (Starts at $45,120)
In the Ranger hierarchy, the Lariat is more or less the luxury option, as there’s no “King Ranch”, “Platinum” or “Limited” akin to the F-150. It’s certainly more luxurious in terms of price, since you don’t step up so much as jump up to this trim thanks to an $8,020 premium.
Off the bat, the 2024 Ford Ranger Lariat bundles in all the upgrades that are optional on the XLT. That includes the 12-inch center screen, though Ford also couples that with a 12-inch instrument cluster on its top tier truck. You get the heated, power-adjustable front seats with memory functionality, as well as the power-sliding rear window, 360-degree camera system and built-in navigation. The Lariat also upgrades certain features from the two lesser models, including LED projector headlights, a more advanced adaptive cruise control system with speed sign recognition and Active Park Assist 2.0 on 4×4 models.
Unlike the XL and XLT, you do get push-button start in the Lariat, while the trim also includes rain-sensing wipers, a universal garage door opener and 10-speaker Bang & Olufsen sound system as standard equipment. Again, the Sport Appearance Package is the default with the Lariat, though this time you get 18-inch wheels rather than 17s. You can change it out for the Chrome Appearance Package with the same $215 up-charge for the integrated bed step as you can with the XLT.
Since the Lariat comes fully loaded, the only additional packages are the $495 Trailer Tow Package, the $835 Advanced Towing Package and the $1,295 FX4 package for 4×4 models (explained above with the XL and XLT).
The Big Dog: Ranger Raptor (Starts at $56,960)
Of course, folks in the U.S. are most excited to finally buy the no holds barred Ranger Raptor. It’s a whopping $22,800 more than your base XL, but boy do you get some upgrades for the cash. Not only do you get the far more potent 3.0-liter EcoBoost engine, but the Ranger Raptor also packs a full-time four-wheel drive system. You also get bespoke 17-inch aluminum wheels with 33-inch BFGoodrich KO3 all-terrain tires — and that’s just the start.
Continuing with the off-road upgrades, the 2024 Ford Ranger Raptor brings in a 4.27 rear axle ratio as well as front and rear lockers. You get Fox LiveValve racing shocks, heavy-duty skid plates, Trail Control and six upfitter switches in the overhead console. On top of all that, the Raptor includes all the tech and creature comforts from the Lariat, including the larger screens, trailer brake controller and Pro-Trailer Backup Assist.
Again, since we’re talking about a fully loaded truck here, the Ranger Raptor options list mainly comes down to which standalone extras you want. Beadlock-capable wheels, for example, cost an extra $1,495. Adding the patterned Raptor decal is a $750 upgrade. The 2024 Ford Ranger Raptor adds yet another (no-cost) color to the palette with Shelter Green Metallic.
With all the available boxes ticked, it’s possible to push the Ranger Raptor up to $61,390. So, if you’re looking for a bottom-line, “what’s the most expensive Ranger I can buy?”, there it is. Some Ford dealers will certainly push that number into the stratosphere with “market adjustments”, making the Ranger Raptor’s so-called MSRP an academic exercise. Still, if you can snag an allocation at sticker price, you’ll have one of the most badass Ranger in town.