Ford’s newest pickup truck prototype was first seen in the wild just about a week ago. There was something hidden in the vehicle’s camouflage. It was a QR code that links to a Ford website that has more details about this yet unnamed new pickup truck that is going on sale next year. Let’s dig in!
The official details are sparse, so it’s a treat to learn more about Ford’s new “Model T moment”. This is what Ford called the announcement of the company’s new Universal Electric Vehicle (UEV) platform and new manufacturing process.
The first vehicle on the UEV platform will be a smallish “midsize” pickup. If you don’t like calling something like this a “truck”, perhaps we can agree to call it a pickup. It does have a small pickup bed.
Ford published at least three short video clips of this new vehicle. One video clip shows it testing at what appears to be Ford’s Arizona Proving Grounds (APG). Another clip shows and describes the prototype testing in the snow of northern Michigan (the UP). The third clip shows a prototype being assembled at the “Chapel of Love” – Ford’s NMPDC facility in Allen Park, Michigan.
Ford says – this new pickup will go on sale next year in 2027. That is coming soon, and it appears the company is putting through a variety of real world tests. They show it being hot weather and cold weather tested, including traction and stability testing in the snow.
You can check out Ford’s website here.
What do you think Ford will call this new pickup? How about “Ranchero”?
While we are waiting for more details, here is our latest video with two new 2026 Ford Maverick pickups. We wanted to see the difference between a 2.0L turbo Maverick and a gas/electric hybrid on our Denver 100 MPG loop. The real world numbers were surprising.
