Ram has again shifted its production timeframe for the battery-electric Ramcharger and fully electric REV pickups.
Last we heard in late February, Ram aimed to get its gas-electric Ramcharger truck out to market by the end of the year, pulling it forward several months while pushing the battery-powered REV back into at least 2026. Now, according to a report by Crain’s Detroit Business, the automaker is having another rethink as it staggers electrification plans for its Sterling Heights, Michigan assembly plant even further.
Short version: Both trucks are getting significant delays. While the Ramcharger should have been gearing up for production in the coming weeks to actually hit dealers in the second half of this year, a memo sent to suppliers notes an arrival date in the first quarter of 2026. As for the Ram 1500 REV, we’re now looking at a summer 2027 launch, potentially making the brand’s first fully electric truck a 2028 model.
To add some perspective to that new date, we’re expecting to see a second-generation Ford F-150 Lightning well before that point (and the first-gen will have been around for five years by then), while the Chevy Silverado EV/GMC Sierra EV siblings probably will be nearing their own mid-cycle updates.
Ram did put out a statement confirming the Ramcharger and REV’s delay, saying:
“Stellantis continues to reassess its product strategy in North America to align it with our competitive advantage with the Range Extended Ram and in light of slowing consumer demand for half-ton BEV pickups. Our plan ensures we are offering customers a range of trucks with flexible powertrain options that best meet their needs. We also are extending the quality validation period for the Range Extended Ram to support a successful launch and the highest build quality for segment exclusive REEV technology.”
As Ram prepares to jump into the electrified fray, it makes pragmatic sense that they take the time to get their trucks right — particularly the Ramcharger. The brand’s decision to pull its launch forward in the first place, and in front of the REV, was a general willingness to accept a plug-in hybrid truck with a beefy 3.6-liter Pentastar generator on board than take chances on a full BEV. From Ram’s statement, it seems the company is also keen to sidestep some of the items like range restrictions, battery failures and recalls that troubled early examples of the REV’s contemporary rivals.
