Oh Canada: Ford F-150 Lightning Sticker Shocks Hits with Massive Price Increases North of the Border

This is the story of one Canadian reservation holder trying to get his hands on Ford's electric pickup

(Images: Ford)

A fan from Canada recently attempted to order a 2022 Ford F-150 Lightning, but both Ford and Canada had other ideas.

John, a fan from Canada, reserved a Ford F-150 Lightning back in November 2021. Since then, things have gone from bad to worse. From what he says, a variety of issues forced him to pull his reservation and continue driving his older pickup. This isn’t the first time we’ve caught wind of a snafu from Canada regarding the Lightning. In this case, John provided the correspondence he received from Ford.

Here’s John’s letter to TFLtruck:

“Hey guys, love what you are doing. Really enjoy the content you produce. I figured I’d share my experience with getting a Lightning in Canada.

I reserved back on Nov 15th of 2021. Then in April 2022 I received a couple of emails from the dealer that I would be going through, and they would contact us when it was our turn. Then nothing. I heard they had opened up for 2023 models and tried to contact this dealer via email. Three days later with no response I called and found out my contact had left. I was informed they would contact Ford and find out what was going on. Well, this is the response I received [and] I’m pretty sure I’m not the only one. This is all in Canada: We also do not get the Pro. We start at XLT.  Turns out we now has a luxury tax on anything over $100k. I’ve decided to just get a refund and keep my 2018 Sierra.”

Andre covers the questions about the Canadian market Ford F-150 Lightning in this post.


This is the email John references (prices are in Canadian dollars):

“Hi there, 

I have taken over the F-150 Lightning reservations and orders as [a former employee] is no longer here at the dealership, so I wanted to follow up regarding your reservation. We have hit the end of 2022 F-150 Lightning production, so your reservation is being converted to the 2023 model year. Ford Canada has opened the Reservation to Order portal until September 30th, so to take advantage of the reservation, we need to order a truck as soon as possible. 

However, with the model year change over, Ford Canada is not providing price protection even for Reservation holders. There have been significant price increases for 2023, ranging from $10,000 to about $15,000 depending on how it is optioned and some packaging changes. There have been some option adjustments, such as:  

– The on-board smart scale and hitch being removed from the Tow Tech package 

-Active motion seats on the Platinum are being removed, Max recline has been fully removed 

-Power deployable running boards and spray in liners being late availability 

-The mobile charging cord is now a $650 option 

-Extended Range battery no longer available on 510A Lariat 

There have also been some colour changes: Atlas Blue, Iced Blue Silver and Smoked Quartz have been removed. Avalanche Grey and Azure Grey have been added. 

There is also the new Luxury tax that the Federal Government has implemented, which most Lightnings fall into. The amount above $100,000 pre HST is now subject to a 20% tax ($105,000 plus HST would be $1,000 extra pre HST, 20% of the $5,000). 

I certainly understand any frustration with this, it is coming directly from Ford Canada, and we unfortunately don’t have a say in how the conversions happen. Please let me know if you are interested in converting your reservation into an order for 2023, if you would like to cancel your reservation, or if you have any questions.”

Richard A.

Sales Consultant – F-150 Lightning Specialist


According to the Canadian Ford website, the base price for a Ford F-150 Lightning XLT is $68,000 CAD.

As I stated before, this is not the first time TFLtruck has heard about this, but the Canadian luxury goods tax certainly adds insult to injury. Let us know what you think in the comments below.

Nathan Adlen
Easily amused by anything with four wheels, Nathan Adlen reviews vehicles from the cheapest to the most prestigious. Wrecking yards, dealer lots, garages, racetracks, professional automotive testing and automotive journalism - Nathan has experienced a wide range of the automotive spectrum. Brought up in the California car culture and educated in theater, childhood education, film, journalism and history, Nathan now lives with his family in Denver, CO. His words, good humor and video are enjoyed worldwide.