GMC (and GM) filed for a new HUMMER brand logo with the US Patent and Trademark office. The logo still spells out the name (just as before), but the font is now new.
The GMC Hummer EV truck rendering you see above is from @TheSketchMonkey , and we added the new HUMMER logo to the top of it. What do you think of the new font?
The news of the official new logo submission makes a lot of sense, since the font you see above (from the official application) appears to be the same as the one on the grille of the concept truck GMC officially unveiled.
According to the GMC website, the new Hummer EV truck world debut is still scheduled for May 20, 2020 – just as originally announced. We cannot wait to actually see the new electric pickup truck and the rumored Hummer SUV.