Year Wrap-Up: Who Sells More? 2016 Pickup Truck Sales Report (USA)

2016 pickup truck usa sales report summary

Who sells the most pickup trucks in America? As we enter 2017, it’s time to take a look back at the 2016 truck sales to see who is the most successful and how does the pickup truck market shakes out. This report and summary focuses on the full-size and mid-size pickup trucks that were sold in the United States in 2016. The results are very interesting and not as clear cut as one may think.

Full-Size Truck Sales (USA) – Year 2016

YTD 2016 # YTD 2016/2015 %
Ford F-Series 820,799 5.2%
Chevrolet Silverado 574,876 -4.3%
Ram 489,418 8.7%
GMC Sierra 221,680 -1.1%
Toyota Tundra 115,489 -2.5%
Nissan Titan 21,880 80.2%
Total: 2,244,142 2.6%

Check out the 2015 Full-size Truck year-end sales summary.

Ford F-Series comes out on top in sales numbers among the full-size pickups that includes the half-tons and heavy duties. Ford also shows a 5.2% over last year (2015). GM sold a total of 796,556 pickups, looking at the combined numbers of the Chevy Silverado and the GMC Sierra.

1st. Ford F-Series: 820,799; 2nd. GM pickups: 796,556; 3rd. Ram pickups: 489,418; 4th. Tundra: 115,489; 5th. Titan: 21,880.

Mid-Size Truck Sales (USA) – Year 2016

YTD 2016 # YTD 2016/2015 %
Toyota Tacoma 191,631 7.1%
Chevrolet Colorado 108,725 28.8%
Nissan Frontier 86,926 38.4%
GMC Canyon 37,449 24.5%
Honda Ridgeline 23,667 NEW
Total: 448,398 25.6%

The most astounding piece of data here is that the mid-size pickup truck segment grew by 25.6% overall!  This segment is expanding rapidly. Can it keep up the pace in 2017? We will have to wait and see.

Here is the 2015 Mid-size Truck year-end sales summary.

Toyota Tacoma stays the top dog of the mid-size pickups and shows a steady 7.1% improvement over 2015. GM’s Chevy Colorado and GMC Canyon together sold 146,174 trucks in 2016. The Tacoma is still ahead by a significant margin, but the GM twins are showing very strong sales growth, so 2017 will be very interesting.

1st. Tacoma: 191,631; 2nd. GM pickups: 146,174; 3rd. Frontier: 86,926; 4th. Ridgeline: 23,667.

Finally, here are the 2016 sales totals across all pickups.

1st. All GM pickups: 942,730

2nd. All Ford pickups: 820,799

3rd. All Ram pickups: 489,418

4th. All Toyota pickups: 307,120

5th. All Nissan pickups: 108,806

6th. All Honda pickups: 23,667

Total: 2,692,540

Here is a 2017 Nissan Titan PRO-4X tackling the difficult Cliffhanger 2.0 mountain trail test.